As a more novel advertising information communication media, the car LED electronic screen can not only store a lot of text information, but also control the display mode of text and font through the built-in microprocessor to complete the function of punctual display. Besides, it can also move everywhere and completely get rid of the “line” binding of the traditional display screen. It has the characteristics of active display, so it is popular with new media It’s important for advertisers.
At the skill level, due to its special use environment, the requirements of vehicle mounted LED electronic screens are much higher than those of traditional outdoor LED electronic screens. They need to be moisture-proof, rain proof, lightning proof, sunscreen, dust-proof, cold proof, anti-corrosion, anti-static, anti-interference, anti-seismic, anti ultraviolet, anti-oxidation, as well as over-current, short circuit, over-voltage, under voltage maintenance Grid car LED electronic screen.
Today’s commercial advertising operation is most in favor of “audience” and “attention”. It is such a kind of attention economy request that gives birth to the car LED electronic screen. The vehicle LED electronic screen has the novel characteristics of real-time, flexibility, mobility and large capacity. For the users who are “visually tired” of the static LED electronic screen, this new way has been deeply loved by users.
After market analysis, it shows that the audience of LED electronic screen on vehicles gather together. Taking the bus LED electronic screen as an example, it can provide passengers with the primary ride information and route information. In addition, the advertising effect is outstanding. The bus in a city is still one of the primary means of transportation for the public, with millions of passengers riding every day. The number of people it carries is huge, and the “leisure time” of more than ten minutes on the bus is leisurely and monotonous. If there is a colorful display screen in front of it to broadcast news, sports, entertainment, climate, advertising information, etc., this kind of automatic “cramming” reading media in front of it can attract the attention of passengers to the greatest extent and get a good advertising role.
Whether it is bus LED electronic screen or taxi LED electronic screen, they all have the characteristics of wide audience and huge market potential. Once the products are promoted and listed in a large area, this kind of media with huge audience and low advertising cost will attract the attention of many enterprises, industry and commerce, advertisers, and government departments can also use it for public welfare The publicity of the company.