Advertisers are also increasingly paying attention to the placement of outdoor advertisements. China’s LED display screens, LED electronic displays, and outdoor full-color large screen advertising applications have also rapidly developed, truly becoming the undisputed leader in outdoor advertising. Some pioneers in the field of LED display, LED electronic display and outdoor full-color large screen, have reached the acme in terms of technology and service, further promoting the growth of outdoor LED Digital display advertising market. Deeply explore the reasons why full color LED displays are favored by outdoor advertisers, mainly including the following points.
1、 Unique innate advantages
Generally speaking, the larger the outdoor advertising area, the more eye-catching it is. LED display screens can be arbitrarily spliced, resulting in a larger area, wider viewing angle, and more eye-catching visual impact compared to traditional LCD and DLP.
In addition to the advantage of large screens, outdoor LED full color large screens can achieve high-definition resolution, rich and colorful colors, and the degree of delicacy is also increasing. As a collection of sound and light, in addition to rotating pictures, LED display screens can also receive various signal transmissions, real-time television broadcasting, and dynamic video playback, further catering to the audience’s interests. The full color LED display screens, outdoor full color large screens, and outdoor advertising full color screens produced by the first line manufacturers in Shenzhen have been technologically optimized for the outdoor LED display category. They are at the forefront of the industry in terms of display color, visual angle, playback software, screen smoothness, and protection level.
2、 Wide coverage and high audience fit
LED display screens, outdoor full color large screens, outdoor advertising display screens have a large area, wide viewing range, reasonable viewing distance, and unique spatial advantages. LED display screens, outdoor full color large screens, and outdoor advertising display screens have a relatively broad, stable, and repeatedly contacted audience, which is conducive to the coverage and effective transmission of brand and product information.
Research believes that LED display screens, outdoor full-color large screens, and outdoor advertising display screens are mostly characterized by younger, higher education, and higher income audiences. Considering the cost factor of LED display screens, outdoor LED display screen brands are mostly well-known brands with strong strength and leaders in various industries, mainly positioned in the younger and more affluent sectors of society, with a high degree of audience fit.